style, design, food, branding – all from the perspective of a modern man.

Posts from the “video.” Category

fashion branding : love for miuccia.

Posted on January 24th, 2011

As I watch the Spring/Summer 2011 campaign video, I see Miuccia laughing, dancing with the model and having a ball. While the minimalism trend continues, Miuccia steers clear of it. My love for Miuccia Prada grows deeper and deeper: Behind-the-scenes of the Spring/Summer 2011 campaign:

live free.

Posted on October 8th, 2010

I’m still on the hunt for a signature cologne. I like Marc Jacobs’ Bang but I think there’s something better out there for me. Next up? ckfree. Calvin Klein is a huge player in the fashion and fragrance industries, with good reason. The brand has had success with CK One, Eternity and Obsession and the latest release, ckfree, may just be the next big thing for men. The description tagline for the fragrance is: “ckfree has been created to offer men an everyday escape away from the daily grind regardless of their age, ethnicity or social status. It’s very democratic. It’s a fragrance for laid-back men who like to live life to the fullest. Its aromatic-woody scent evokes the idea of escaping, and of…